Natural skincare isn’t just a passing trend – it’s a movement that’s gaining a lot of traction faster than the speed of light. Why? Because who doesn’t want to pamper their skin with the best that Mother Nature has to offer? From refreshing cucumber masks to soothing aloe vera gels, natural skincare is all about giving your skin the TLC it deserves without any harmful chemicals.
One of the things that makes natural skincare more appealing is that they’re using organic ingredients, which are responsibly grown and harvested so it doesn’t harm the environment. Another good reason why people prefer natural skincare is that they’re advocating for animal rights, fair labor treatment, and better working environments, and they’re striving to have an eco-conscious production process from start to finish.
So many brands are jumping on board with the natural skincare movement, as it’s one of the most lucrative marketing branches along with the beauty industry as a whole. And because of that and the high demand from customers, these companies have been putting very high price tags on some products.
So, Is Natural Skincare More Expensive?
STRAIGHT ANSWER: Yes, natural skincare products are USUALLY more expensive than their chemical-based counterparts. However, that isn’t always the case. At the end of the day, it depends on a lot of factors such as the quality and source of the ingredients, the production process, and packaging.
Keep reading this article as we discuss some of the reasons why natural skincare can be expensive.
Reasons Why Natural Skincare Can Be Expensive
As we stated above, the cost of the product heavily relies on multiple factors. Such as:
The Quality & Cost Of Natural Ingredients
Some natural skincare products may use rare or exotic ingredients that are more expensive to source, such as rare plant extracts or organic essential oils sourced from organic or wildcrafted sources.
These ingredients are more expensive than their synthetic counterparts because they require more careful harvesting and processing to maintain their purity and potency. Additionally, natural skincare products often use fewer fillers, preservatives, and other synthetic additives that are commonly found in conventional skincare products.
These natural organic ingredients are often grown in small farms by farmers who pick quality over profit. The products are made in smaller batches to ensure the freshness and potency of the ingredients. And because most of these products aren’t made in giant factories but rather by a small number of people, thus the cost of the end product rises.
Research & Development
Unlike commercial skincare companies that use synthetic ingredients, chemicals, fragrances, dyes, etc., natural skincare companies focus heavily on research and creating non-toxic and effective formulas. These products are filled with wildcrafted botanicals, skin-soluble vitamins, and lots of other nourishing ingredients.
Another reason why natural skincare can be expensive is the packaging. Natural skincare brands often prioritize sustainable and eco-friendly packaging, which can increase production costs. For example, using glass bottles and jars instead of plastic can be more expensive, but it is better for the environment as glass is recyclable and doesn’t leach harmful chemicals into the product.
Some natural skincare brands may use more expensive materials for packagings, such as recycled paper or bamboo, to further minimize their environmental impact. While these packaging choices can make natural skincare products more expensive, they show the company’s commitment to sustainability and the use of high-quality, natural ingredients.
Certification & Regulation
Certification and regulation can also contribute to natural skincare being more expensive than regular skincare products. All countries in the world have their regulations and laws about certain ingredients in skincare products, so natural skincare companies have to go through heaps of certification processes so they can verify that their products are up to every standard.
This stage can be quite long and expensive, as brands have to undergo a lot of testing and audits to make sure their products are up to standards. And this can result in high production costs and a bigger price tag on the end product.
Marketing And Distribution
Last but certainly not least are marketing and distribution.
Just like every product in every marketing sphere, natural skincare products also require and rely heavily on marketing. Brands usually invest in colorful and aesthetically pleasing packages and brandings that add to the cost. They also do influencer partnerships, social media promotions, and advertising campaigns to help market and sell the product better.
Contrary to regular traditional skincare products which are sold in almost every supermarket, drugstore, pharmacy, well basically everywhere, natural skincare products are sold in specialty stores and specific locations or online. Which makes it even more expensive to handle the shipping and handling costs. And because these products are made in smaller batches, the production process costs more, thus making the distribution process and final product more expensive.
As we mentioned above natural skincare can sometimes be expensive but not all the time. Various factors come to play in this. Most of which are the quality of the ingredients, the production process, packaging, etc.
Natural skincare products typically use higher quality and more expensive ingredients, such as botanical extracts, essential oils, and plant-based oils, which are often sourced from organic or wildcrafted sources. To sum up, using high-quality, natural, and organic ingredients and the absence of synthetic additives can result in a more effective and safer skincare product, but it also increases the cost of production, which is ultimately reflected in the price of the product.
However, there are many affordable natural skincare brands available, and not all natural skincare products are expensive. With the help of the internet, you can find many affordable natural skincare brands that are made of high-quality and effective ingredients without draining your wallet.
Overall, the price of natural skincare products depends on which product and brand you choose.
It’s important to do your research, consult a dermatologist (if needed), and read all of the labels and ingredients lists thoroughly, so that you can be sure you’re getting the best of the best and that you’re getting your money’s worth, no matter if it’s a natural or a regular commercial skincare product.